Practical school

Opening an online store in Georgia

You already have the product. What is left is the part that decides everything:

  • Where does the customer see the price?
  • How do they pay?
  • Who answers when you are not online?
A parcel with its shipping label and an open notebook on a desk

How Does the eCommerce Fulfillment Model Work?

3-step visual process — zero warehouse inventory and zero upfront stock

1

1. Customer Orders

Customer buys from your store and pays full retail price (e.g. 65 ₾).

2

2. Your Store Forwards

Order is automatically routed to supplier at wholesale cost (e.g. 24 ₾).

3

3. Supplier Delivers

Supplier packages and delivers the item directly to customer's address.

Your Net Profit Margin

The difference between retail and total unit cost is your profit (e.g. +25.05 ₾).

No stock to hold

Those steps are laid out here — with verified numbers and no invented promises. Where the course needs a real store, we use Sellit: card payments land directly in your own account.

Where to start? 4 Simple Steps

Recent Articles & Case Studies

Practical breakdowns: niche selection, product validation, social media ads, and unit economics.

View all articles
Market Your Online Store on Social Media
2026-08-192 min read

Market Your Online Store on Social Media

Practical, cost-effective initial steps for marketing an eCommerce store — without unrealistic hype.

Launch an Online Store in Georgia with Sellit.ge
2026-08-193 min read

Launch an Online Store in Georgia with Sellit.ge

A complete step-by-step playbook to launch an online store in Georgia: accepting local bank cards (TBC/BOG), setting up express couriers, and 0% sales commission.

Test eCommerce Products Before Launching
2026-08-191 min read

Test eCommerce Products Before Launching

Practical validation steps before scaling a product catalog — from ordering samples to low-budget ad testing.

Pick an Online Store Niche — 5 Proven Criteria
2026-08-192 min read

Pick an Online Store Niche — 5 Proven Criteria

How to pick a narrow, testable niche for your online store — five practical criteria instead of guesswork.